365 Days Of Marketing And Me: Day Seventy - 3/11/2021

One Creative Introvert’s Effort To Take On The Extroverted Marketing World…

Welcome to day number seventy of 365 Days Of Marketing And Me… where yesterday I said I might try to start another course to have something other than the brainless/monotonous that I started several days ago… that I don’t mind doing… aside from the fact that I feel less inspired to write while I’m in a behind-the-scenes mindset…

I decided to back-burner the course after noticing that this site’s revenue and traffic started to drop soon after I started editing URLs again… now I’m rushing to get at least one year’s worth of SEO fixes to old Daily Breaker posts in order to make the proper redirects to get the revenue and traffic back… or at least test to see if my understanding of how this all works is accurate at all… after I launch the next site-wide audit…

Until then… I’m going to continue to plug away… adding meta titles… adding meta descriptions… adding alt text to optimized images… and shortening URLs for over two thousand pages… meaning around ten thousand error should be resolved by the time that I am done… I can’t wait to see how that will change my overall SEO score…

We’ll see how long that takes… until then… I’m going to say that the marketing portion for today is done… and now it’s time to share how I handled the theme from yesterday…

According to the 365 Days Of Marketing book… yesterday was Get Over It Day… and I’m over worrying about the ups and downs of my traffic and revenue as a way to celebrate… I do keep telling myself … it is what it is… and I really don’t mind as long as I feel like I’m making progress learning how all of this marketing stuff works…

That said… I can’t help but feel frustrated by the fact that it can take months for a positive change to be noticeable… while anything that seems to cause a negative drop takes effect instantly… for example… if you look at the stats at the bottom of you can see the slow build to $1.23… followed by an instant drop off the very next day…

I can’t help it… every time that I see that I’m heading in the right direction… I take it as a sign to break something new to then fix… this might be why my frustration toward the numbers subsides so quickly after the initial shock… since these drop-offs typically happen when I decide to take the risk to make the change… I just can’t wait until the day that… aside from the content writing… this page will be a passive source of income…

And until then… I’m going to consider yesterday’s task to be done… so now let’s see what the book has in store for today…

The 365 Days Of Marketing book says that today is Middle Name Pride Day… which is a weird day to celebrate… and leaves me wondering how to turn the fact that my middle name is Aaron into any form of content that can be considered a task… but… as always… I look forward to reporting on these tricky daily themes…

And now… to wrap it all up… below are my statistics for the last seven days… now complete with speed stats…